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The 24th IT&CMA and 19th CTW Asia-Pacific Event Highlights Correct at time of print Legend IT&CMA CTW Asia-Pacific Exhibitor IT&CMA Buyer (Association) IT&CMA Buyer (MICE and Luxury Travel) Media CTW Asia-Pacific Corporate Travel Manager CTW Asia-Pacific Conference Delegate Speaker Trade Visitor 26 Sept 1 100 2000hrs Bangpakong Riverside Country Club IT&CMA and CTW Asia-Pacific 2016 Friendly Golf Game Registered Delegates 28 Sept 0900 - 1800hrs Exhibition Hall Level 22 Exhibition IT&CMA Business Appointments 1300 1800hrs Pre-Show City Tours 0900 - 1230hrs Lotus Suites 1 & 2 Level 22 27 Sept 0830 1530hrs Lotus Suite 1 Level 22 1 IMEX - MPI - MCI - IT&CMA Future Leaders Forum Invited Delegates CTW Asia-Pacific Travel Management & Procurement Meeting Invited Delegates Lotus Suite 7 Level 22 Media Briefings Lotus Suite 9 Level 22 0930 - 1000hrs 1030 - 1 100hrs 1 130 - 1200hrs 1 400 - 1 430hrs ASEAN MICE Forum Thailand Convention & Exhibition Bureau Airbnb Fukuoka Convention & Visitors Bureau JW Marriott Phuket Resort & Spa & Phuket Marriott Resort and Spa Merlin Beach Taiwan Convention & Exhibition Association Worldwide Cruise Associates & Celebrity Cruise Lines Registered Delegates Only 0900 1000hrs 1030 - 1 130hrs Emerging ASEAN Second Wave of MICE Cities 1 130 - 1230hrs 1500 - 1530hrs 1600 - 1630hrs ASEAN A Rising Star For Exhibitions See page 16 for synopsis & speaker details 0900 1 730hrs Lotus Suites 1 & 2 Level 22 Hosted Luncheon by Airbnb 1230 1345hrs World Ballroom C Level 23 IMEX - MPI - MCI - IT&CMA Future Leaders Forum Invited Delegates 1 400 1500hrs Lotus Suite 12 Level 22 Official Press Conference TTG Asia Media Thailand Convention and Exhibition Bureau Thai Airways International Public Company Limited 1500 1530hrs World Ballroom Level 23 Representatives from Airbnb for Business will be sharing case studies from our existing clients on how to tailor a travel programme that suits your company s business travel needs. Join other travel managers and learn how Airbnb for Business has made it easier for more than 50 000 companies travel for work without sacrificing the comforts of home. For Invited CTW Asia-Pacific Buyers Only 1230 1345hrs Lotus Suite 3 Level 22 Briefing for Exhibitors Buyers and Corporate Travel Managers 1530 1600hrs Pre-Function Area Outside World Ballroom Level 23 Hosted Luncheon by Dubai Business Events By Invitation Only 1230 - 1345hrs Lotus Suite 4 Level 22 Networking Coffee Break for Exhibitors Buyers and Corporate Travel Managers 1600 1610hrs World Ballroom Level 23 Opening & Welcome Remarks Darren Ng Managing Director of TTG Asia Media 1610 1 710hrs World Ballroom Level 23 Hosted Luncheon by Visit Berlin With more than 30 million overnights Berlin is one of the leading city destinations worldwide. The city is a hotspot for leisure business and the MICE industry at excellent value for money and high-end service quality. The exclusive luncheon will be an excellent platform to give updates and news to the trade and to inspire interest for Berlin. By Invitation Only Keynote Address The Past Present & Future of MICE See page 16 for synopsis & speaker details 1800 2130hrs Royal Paragon Hall Forums Lotus Suite 5 Level 22 0930 - 1030hrs Outsourcing 1 100 - 1200hrs Wooing Association Day 1 Opening Ceremony & Welcome Reception Siam Spice Night Hosted by Thailand Convention & Exhibition Bureau Fire up your senses with Thailand s secret recipes Bring out the best of Thailand with Fighting Fashion Festival Food and Facility. Turn up the heat with live Muay Thai action throw in all-time favourite ingredients of Thai goodness such as street food Tuk-Tuk and fiery local cocktails. Stir up the night with flavourful spectacles of Siam. Strategies for Association Meetings Association Meetings A Destination Perspective See page 16 for synopsis & speaker details Destination Presentations Presentation Area Exhibition Hall Level 22 1 415 - 1 435hrs Taiwan Convention & Exhibition Association 1 440 - 1500hrs Thailand Convention & Exhibition Bureau 1505 - 1525hrs Malaysia Convention & Exhibition Bureau 1530 - 1630hrs Business Appointment Sessions 14 www.itcma.com www.corporatetravelworld.com apac Campfire Knowledge Sessions 1555 - 1615hrs Presentation Area Exhibition Hall Level 22 1620 - 1640hrs Storytelling A Sales Pro s Most Powerful Sales Tool (Part 1) CTW AsiaPacific Storytelling A Sales Pro s Most Powerful Sales Tool (Part 2) 1230 1345hrs Networking Lunch Area Exhibition Hall Level 22 In Collaboration with SITE See page 17 for synopsis & speaker details Conference Sessions 0900 1000hrs 15th Sticky Awards Lunch CTW Asia-Pacific Knowledge Hub Exhibition Hall Level 22 Corporate Travel Beyond 2016 (Sponsored by Oakwood Worldwide ) 1030 1 130hrs 1 130 1230hrs The annual Sticky Awards applauds the ingenuity and innovative efforts of IT&CMA and CTW Asia-Pacific delegates who have delighted their peers with unforgettable exciting exhibits booths functions promotions individual personalities and green efforts at the year s event. Find out who will be our newest 2016 winners Rethinking Expense Management Forums Lotus Suite 5 Level 22 0930 - 1030hrs Association Day 2 Game-changing Accommodation Trends 1350 1450hrs Auditing Your Travel Management Programme See page 17 for synopsis & speaker details 1000 1030hrs CTW Asia-Pacific Pavilion Exhibition Hall Level 22 Event Apps - The Foundation for Attendee Engagement 1 100 - 1200hrs Establishing Components for Growth See page 16 for synopsis & speaker details Coffee Break by Carey International 1 450 1520hrs CTW Asia-Pacific Pavilion Exhibition Hall Level 22 Destination Presentations Presentation Area Exhibition Hall Level 22 Coffee Break by HRS 1530 1 730hrs Exhibition Hall Level 22 Business Appointments Cocktail Session by Chiang Mai MICE City By Invitation Only 1830 2200hrs World Ballroom Level 23 1600 - 1 700hrs Chiang Mai Pavilion Exhibition Hall Level 22 Monaco Government Tourist & Convention Authority 1 440 - 1500hrs Dubai Business Events 1505 - 1640hrs Business Appointment Sessions 1415 - 1435hrs Campfire Knowledge Sessions 1505 - 1525hrs Presentation Area Exhibition Hall Level 22 Hosted Dinner by Tourism Promotions Board Philippines In line with It s More Fun in the Philippines campaign find out how fun works in the Philippines at the exclusive dinner. Business and MICE events are serious business but in the Philippines it is more effective and productive when combined with fun warm happy English-speaking people efficient service wide array of destination choices MICEready facilities and value-for-money alternative activities. For Buyers Or By Invitation Only The Development of the Cruise Market in Asia 1530 - 1550hrs Driving Cruise Passenger Growth from Asia See page 17 for synopsis & speaker details CTW AsiaPacific 0900 1 100hrs Exhibition Hall Level 22 CTW Asia-Pacific Business Appointments 1 100 1 130hrs CTW Asia-Pacific Pavilion Exhibition Hall Level 22 29 Sep CTW Asia-Pacific Coffee Break 0900 1 700hrs Exhibition Hall Level 22 Exhibition IT&CMA Business Appointments Conference Sessions 1 130 1230hrs What Media Briefings Lotus Suite 9 Level 22 0930 1000hrs 1030 1 100hrs 1 130 1200hrs India Tourism Monaco Government Tourist & Convention Authority Royal Caribbean International CTW Asia-Pacific Knowledge Hub Exhibition Hall Level 22 IT&CMA and CTW Asia-Pacific Media Feedback Session 1 400 1500hrs Lotus Suite 9 Level 22 Darren Ng Managing Director of TTG Asia Media 1230 - 1345hrs Lotus Suite 1 Level 22 1 Can Travel Management Companies Do Better 1 400 1500hrs Mobile Apps for a Mobile Workforce 1530 1630hrs Ground Transportation Cutting Costs Reducing Risks 1630 1 730hrs Ride-Hailing Services in Corporate Travel See page 17 & 18 for synopsis & speaker details 1500 1530hrs CTW Asia-Pacific Pavilion Exhibition Hall Level 22 Bureau Hosted Luncheon by Busan Tourism Organisation By Invitation Only 1230 - 1345hrs Lotus Suite 12 Level 22 CTW Asia-Pacific Coffee Break Hosted Luncheon by Fukuoka Convention & Visitor Bureau By Invitation Only 1230 - 1345hrs Lotus Suites 1-4 Exhibition Hall Level 22 30 Sep 2 Oct Post-Show City Tours Khao Yai Hua Hin Hosted Luncheon by Thailand Convention & Exhibition Bureau (TCEB) For Invited CTW Asia-Pacific Buyers Only 15 www.itcma.com www.corporatetravelworld.com apac The 24th IT&CMA and 19th CTW Asia-Pacific Education Highlights KEYNOTE ADDRESS 27 SEPTEMBER 1610 - 1 710hrs World Ballroom Level 23 The Past Present & Future of MICE The global MICE industry has undergone tremendous transformation in the past few decades and looks set to continue this change trajectory. This high-level plenary session brings together three generations of industry leaders for a candid discussion on MICE throughout the ages. Moderator Robert Cotter International Editor Kongres Magazine Panellists Alwin Zecha Chairman and Founder Pacific Leisure Group Gary Grimmer CEO GainingEdge Adeline Larroque Desages MICE Expert based in the Middle East ASEAN MICE FORuM 27 SEPTEMBER Lotus Suite 7 Level 22 0900 - 1000hrs ASEAN MICE Forum 1 Emerging ASEAN This session brings you up to speed on the latest MICE developments in emerging ASEAN destinations. Hear directly from the authorities on what you can expect from these new entrants to the regional MICE scene. Moderator Julia Douglas Managing Editor MICE in Asia Panellists Addie Pornthip Managing Director Thailand Destination Asia Hoy Phireak Deputy Director-General Ministry of Tourism of Cambodia Sumate Sudasna President Thailand Incentive and Convention Association 1030 - 1 130hrs ASEAN MICE Forum 2 Second Wave of MICE Cities Within the more established MICE countries of Malaysia Indonesia and the Philippines a slew of MICE destinations outside the capital cities are making waves. Join this session to discover why these up-and-comers deserve to be on your MICE shortlist. Moderator Noor Ahmad Hamid Regional Director Asia-Pacific International Congress and Convention Association Panellists Ashwin Gunasekeran CEO Penang Convention & Exhibition Bureau Pairach Piboonrungroj Director of MICE Excellence Centre Chiang Mai university 1 130 - 1230hrs ASEAN MICE Forum 3 ASEAN A Rising Star For Exhibitions ASEAN s massive population and growing disposable income make the region attractive for business developers. A slew of infrastructure improvements in the region are also supporting growth in this area. This session looks at ASEAN s current exhibitions performance and its future. Speaker Mark Cochrane Regional Manager uFI The Global Association of the Exhibition Industry ASSOCIATION DAY FORuM 28 - 29 SEPTEMBER Lotus Suite 5 Level 22 28 September 0930 - 1030hrs Association Day Forum 1 Outsourcing Strategies for Association Meetings Organising an association meeting can be a large undertaking and associations often enlist professional help to varying degrees. Share your outsourcing experience and learn from peers in this open discussion. Moderator Richard Holmes International Director of Meetings International Bureau for Epilepsy Panellists Marcel Ewals Director of Strategic Development MCI Kitty Wong President of World PCO Alliance I O K&A International Nicolette Hughes Director Product Strategy and Innovation Association of Superannuation Funds of Australia Limited Professor Supakorn Rojananin President of Local Organising Committee World Congress of Surgery 2015 Royal Colleges of Surgeons of Thailand 28 September 1 100 - 1 200hrs Association Day Forum 2 Wooing Association Meetings A Destination Perspective Why are association meetings such an attractive proposition for destinations and what are destinations doing to woo them Engage with destination representatives around the region in this session. Moderator Noor Ahmad Hamid Regional Director Asia-Pacific International Congress and Convention Association Panellists Wim Desloovere Manager Association Bureau Visit Brussels Gary Khan CEO Hyderabad Convention Visitors Bureau Vichaya Soonthornsaratoon Director Convention Thailand Convention & Exhibition Bureau 29 September 0930 - 1030hrs Association Day Forum 3 Event Apps - The Foundation for Attendee Engagement Mobile technology is changing how event organisers excite and engage their audience. The same technology holds great potential for those organising association congresses as well. In this session learn how mobile apps can facilitate the delivery of information to participants and discover Event2Mobile (e2m) -- a leading secure mobile app platform for enterprise events and conferences used by both Fortune 500 companies and the largest associations. Presenter Satarupa Sen Vice President Web Spiders Group 29 September 1 100 - 1200hrs Association Day Forum 4 Establishing Components for Growth Having a component model for associations who wish to venture regionally and globally presents obvious benefits although this comes with a set of cultural communication process political and legal challenges. Forming partnerships with established national associations or establishing a new national association can be a powerful distribution tool for associations to deliver their mission on a regional global scale both efficiently and effectively. This session discusses the key considerations to forging a win-win relationship based on the CFA Institute case study. CFA Institute is an ever-growing association organisation with 147 components in 73 countries. Presenter William Boivin Manager Society Relations Asia Pacific CFA Institute Adeline Larroque Desages Adeline Quek Alvan Aiau Alwin Zecha Ankush Bindra Ashwin Gunasekeran Benson Tang Bertrand Saillet Birgit Hoelzel Carlo Bezoari 16 www.itcma.com www.corporatetravelworld.com apac CAMPFIRE KNOWLEDGE SESSIONS 28 - 29 SEPTEMBER Presentation Area Exhibition Hall Level 22 28 September Campfire Knowledge Session 1 & 2 1 555 - 1 1 6 5hrs Storytelling A Sales Pro s Most Powerful Sales Tool (Part 1) 1 620 - 1 640hrs Storytelling A Sales Pro s Most Powerful Sales Tool (Part 2) (In Collaboration with SITE) Stories are universal in their use appeal and effectiveness--across cultures and across ages. In this course participants will learn to craft and use compelling stories to sell incentive travel solutions to clients. Participants will learn to develop an audience profile to help tailor the story to the client as well as components that comprise a compelling story to aid in development of the story. Finally participants will consider positioning the story in a sales presentation and consider other sales opportunities where storytelling might be beneficial. This session will benefit sales professionals with more than five years of selling experience in the incentive travel industry most. Presenter Hugo Slimbrouck Director of Strategic Partnership Ovation Global 29 September 1505 - 1525hrs Campfire Knowledge Session 3 The Development of the Cruise Market in Asia (In Collaboration with SITE) During this session you will receive information about the cruise market in general and especially for the Asian market. What is the situation at this moment and what are the expectations for the next couple of years The growing river cruise market will also be discussed. Additionally learn about CLIA (Cruise Line International Association) and what they can do for individual agents. Presenter Joost de Meyer Chairman & CEO First Incentive Travel 29 September 1530 - 1550hrs Campfire Knowledge Session 4 Driving Cruise Passenger Growth from Asia Ride the wave of the cruise industry in this session by learning to identify growth markets and segments in Asia understanding how cruise lines can satisfy Asian passengers needs and preferences onboard and how working with trade partners can help you drive passenger growth from within the region. Presenter Felix Chan Vice President of Sales Norwegian Cruise Line CTW ASIA-PACIFIC SESSIONS 28 - 29 SEPTEMBER CTW Asia-Pacific Knowledge Hub Exhibition Hall Level 22 28 September 0900 - 1000hrs CTW Asia-Pacific Session 1 Corporate Travel Beyond 2016 (Sponsored by Oakwood Worldwide ) Based on a pulse survey of corporate travel managers attending CTW Asia-Pacific 2016 this session discusses the top priorities challenges and emerging trends facing the industry. Be part of an in-depth conversation about the hottest issues in the industry. Moderator James Latham Founder of International Meetings Review Panellists Paul Stocker Vice President Sales Marketing & Revenue Management Oakwood Worldwide Bertrand Saillet General Manager FCm Travel Solutions Adriana Nainggolan Travel Programme Manager Asia-Pacific Autodesk 28 September 1030 - 1 130hrs CTW Asia-Pacific Session 2 Rethinking Expense Management In an environment where travel managers have to balance risk control cost and deliver traveller convenience an optimised expense management strategy can make all the difference. Join us to discuss current payment approaches vis- -vis emerging ones and how common challenges faced by TMCs and corporates in payments and reconciliation can be surmounted. Moderator Stella Chew Executive Director Sarbin Zeiner Consulting Panellists Jasminder Brishan Senior Manager Global Travel Ocwen Business Solutions Birgit Hoelzel Regional Director AirPlus Asia-Pacific Sanghamitra Bose Director Global Client Management APAC American Express Global Business Travel 28 September 1 130 - 1230hrs CTW Asia-Pacific Session 3 Game-changing Accommodation Trends With sharing economy providers entering the corporate accommodation space and hotels pursuing consolidation to strengthen their market position do corporate travel managers have more options or less How is your negotiating power being impacted by these trends and what strategies can you adopt Engage leading industry players in this session. Moderator Hamish Wang Travel Manager Apple Inc. Panellists Ewa Cyman Regional Sales Manager (Hotels) Asia Pacific HRS Kevin Hoong Business Travel Lead APAC Airbnb Alvan Aiau Vice President Global Sales & Global Program Management Asia-Pacific Carlson Wagonlit Travel 28 September 1350 - 1 450hrs CTW Asia-Pacific Session 4 Auditing Your Travel Management Programme A travel audit could deliver significant returns on investment if done right. In this session learn about the how and why of travel audit and what you need to know about managing stakeholders. The session includes a case study of how a major company conducted and benefited from a well-executed travel audit. Presenter Suraj Nair Co-Founder TravelSpends 29 September 1 130 - 1230hrs CTW Asia-Pacific Session 5 What Can Travel Management Companies Do Better (In Collaboration with ACTE) How is your TMC performing in terms of traveller service reporting accuracy policy implementation cost savings and more In this open discussion we talk about the pain points from both the corporate travel manager and travel management company s perspectives and explore how both parties can work together to create better win-win outcomes. Moderator Benson Tang Regional Director Asia Association of Corporate Travel Executives Panellists Flora Josephine Formalities Support & Travel Manager Manulife Indonesia Eugene Tan General Manager Corporate Travel Management Ankush Bindra Manager Travel & Visa Ericsson India Chris Parker Eugene Tan Ewa Cyman Frederic Saunier Gary Grimmer Hamish Wang Hoy Phireak Hugo Slimbrouck Joost de Meyer Julia Douglas 1 www.itcma.com www.corporatetravelworld.com apac 7 The 24th IT&CMA and 19th CTW Asia-Pacific 29 September 1 400 - 1500hrs CTW Asia-Pacific Session 6 Mobile Apps for a Mobile Workforce The impact of mobile apps on corporate travel is expected to grow as travel managers and travellers alike seek more efficient ways to manage travel. This session discusses key questions like in-house versus third-party apps integration and interfacing adoption strategies and more. Moderator Manish Raj Vice President & Business Head - Corporate Travel Services VIA.com Panellists Suman Victor Global Travel Technology & Reporting Manager unilever Frederic Saunier Head of Corporate IT APAC Amadeus Kenji Mirassou Senior Business Development Manager Asia Pacific Egencia 29 September 1530 - 1630hrs CTW Asia-Pacific Session 7 Ground Transportation Cutting Costs Reducing Risks With sharing economy options and new technologies to better help manage this category of travel spend how can you improve your ground transportation programme This session focuses on the two key aspects of cost and risk in ground transportation management. Moderator Lisa Knevitt Corporate Travel & Events Manager Asia Pacific Cook Medical Australia Panellists Carlo Bezoari Director of Sales Southeast Asia FCm Travel Solutions Chris Parker Sales & Marketing Director APAC Carey International Manjunath Shetty Travel Operation Lead Accenture India 29 September 1630 - 1 730hrs CTW Asia-Pacific Session 8 Ride-Hailing Services in Corporate Travel Mobile ride-hailing apps are turning their sights to business travellers by catering to their on-demand transportation needs. In this session we ll discuss whether these new transport-expense management solutions in the market will work for you. Moderator Hamish Wang Travel Manager Apple Inc. Panellists Adeline Quek Regional Lead Grab for Work Sandeep Krishnamani Business Development Lead Southeast Asia Concur Kelly Chan Kevin Hoong Kitty Wong Manish Raj Manjunath Shetty Marcel Ewals Mark Cochrane Nicolette Hughes Noor Ahmad Hamid Paul Stocker Professor Supakorn Rojananin Richard Holmes Robert Cotter Sanghamitra Bose Stella Chew Suman Victor Sumate Sudasna Suraj Nair William Boivin Wim Desloovere Sponsored Engagements An All-Time High At IT&CMA and CTW Asia-Pacific 2016 An increase in sponsored engagements at IT&CMA and CTW Asia-Pacific this year has seen more exhibitors and corporate travel suppliers jump on the bandwagon to reach out to their desired profiles through more focused activities such as destination presentations hosted luncheons dinners and networking coffee breaks. Exhibitors at IT&CMA have been turning their attention towards emphasis on the experience of an amazing destination with new-comers Monaco Government Tourist & Convention Authority familiar faces Dubai Business Events Taiwan Convention & Exhibition Association Malaysia Convention & Exhibition Bureau and more conducting destination presentations during the dedicated Association days of the event to familiarise potential buyers on what their country has to offer. Visit Berlin Dubai Business Events Busan Tourism Organisation and Fukuoka Convention & Visitor Bureau will also be hosting exclusive luncheons for invited buyers and a hosted dinner by Tourism Promotions Board Philippines. Not missing out on the corporate travel segment at CTW Asia-Pacific delegates can look forward to hosted luncheons networking coffee breaks and dinner functions by Airbnb Carey International HRS and TCEB to help corporate buyers further achieve the right fit in all areas of their travel programmes regardless of the purpose of their journeys. Collectively IT&CMA and CTW Asia-Pacific 2016 will bring together more than 2 500 delegates from across various industries and intermediaries supplier profiles NTOs CVBs corporate travel professionals media trade visitors and supported by over 30 expert speakers this year. Expect an unforgettable experience Get Rewarded For Making A Memorable Impression The annual Sticky Awards rewards the ingenuity and innovative efforts of IT&CMA and CTW Asia-Pacific delegates who have delighted their peers with unforgettable exhibits booth displays functions promotions personalities and green efforts at the 2016 edition. Open to all registered event delegates this initiative is also aimed at encouraging attendees to share with their peers through social media platforms. Winners will be determined by votes from other delegates as well as by the organisers on content and the biggest impressions made leading up to and during the event. Winners will be announced during the Sticky Awards Networking Lunch on 29 September 2016 Coveted List of Awards Stickiest Function Stickiest Marketing & Promotion Stickiest Buyer Stickiest Corporate Travel Manager Stickiest Guru Stickiest Corporate Booth (Gold Silver Bronze) Stickiest National Pavilion (Gold Silver Bronze) Stickiest Social Sharing Information on How to Vote and How to Qualify is included as an insert in your delegate bag. itcma16 ctwapac16 18 www.itcma.com www.corporatetravelworld.com apac