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IT&CM China 2016 6 - 8 April The Leading International MICE Event in China www.itcmchina.com May 2015 9th IT&CM China Sets New Record With 13 000 Business Appointments Conducted and 80% Chinese Buyers such as their Meetings Imagined approach and the Meetings Service App. Expressed Adelina Ye Area Director of Sales and Marketing East China As the campfire sessions were held in intimate up-front settings they are ideal for sharing in detail how we are changing the way event planners book meetings by reinventing the planning process to be more visual social and purposeful. We provided answers to questions first-hand and also provided an in-depth walk-through of our unique services and solutions such as the complementary meetingsimagined.com website. Explained Ooi Peng Ee General Manager of TTG Events on the enhanced learning and sharing platform at IT&CM China 2015 We recognise the significance of knowledge education sharing and engagement as a catalyst to the industry s growth and sophistication. Delegates come with the purpose of wanting to be inspired by new ideas concepts and solutions that can take their business further. With that in mind what we had done this year is to tailor different platforms to the objectives of specific delegate groups. Fully supportive of this year s educational programme Association Days IT&CM China forum speaker Heike Mahmoud CMP Director Conventions of visitBerlin Berlin Convention Office commented Trade shows are good platforms for sharing information and meeting potential partners. Education sessions like the forums at Association Days IT&CM China 2015 are excellent avenues to tailor content to the right target groups. I was excited to present the city as a leading Convention Destination and to be able to share best practices with our potential clients. Zhang Te Secretary of MICE Committee of China Association of Travel Services an association professional at the event said I attended the first two sessions on choosing a meeting destination and changing membership models and found both topics to be of relevance. The information and tips presented were also particularly practical to Associations. The speakers who were mostly local expressed views and insights that are very relatable to Chinese associations. Business appointments at MEHK booth he 9th IT&CM China concluded with a new record of over 13 000 business appointments conducted over the 3-day event. Participating exhibitors acknowledged the buzz and interest that the show has accomplished by delivering close to 500 quality buyers across MICE association and corporate profiles. For the first-time the event has achieved an 80% Chinese to 20% International buyer ratio reflecting China s surmounting outbound and domestic demand. Satisfied exhibitors included returning exhibitor Melia Hotel International. Ruben Casas Senior Director of Sales & Marketing Asia-Pacific said Our continuous support of IT&CM China has reaped us increased and better business prospects from both Chinese and international buyers year after year. We already received very interesting leads as early as during the first day of business appointments. Clearly IT&CM China is a very important trade show for us to generate brand awareness and promote Melia. First-time corporate exhibitor Wyndham Hotel Group also shared that they had achieved their sales and marketing objectives through the show. Charles Teng Director of Global Sales said IT&CM China has helped us to promote our brand to the Chinese market and make connections with new buyers such as Applied Materials. Buyers also reported a productive outing. Highlighting his business achievements Jorge Rodriguez Executive Board Member of Sottotour SA Portugal said I came to IT&CM China with the objective of looking for destinations for incentive trips in 2016. Through the business appointments we T had I believed that we procured about USD 300 000 of ground services hotels and airlines within Mainland China as well as the Special Autonomous Region (SAR) destinations. IT&CM China is really an event worth participating at. New to the event association buyer Kimberly LaBounty President of Apex Management and Special Events Inc USA shared that the exhibition showcase and business appointments had widened her options beyond those she had originally considered. She explained In addition to gaining valuable tools at the forums that have taught me how to make our conference a success I also met vendors I may use. We had only considered Beijing as a potential Chinese destination previously but now that I ve been to the show Shanghai is also on my short-list in addition to others. The 2015 event featured 2 days of Association Days education sessions and 6 brand new Campfire knowledge sessions that catered to specific delegate niches including suppliers PCOs PEOs corporate buyers and featured topics ranging from effective selling at tradeshows talent acquisition harnessing mobile for meetings and events ROI understanding the Chinese corporate travel market technology trends in China to planning successful and impressive meetings and events. Marriott one of the show s largest brand sponsors this year finds the brand new campfire session a great way to educate and engage their desired audience about how the brand is setting trends within the MICE industry through technology and innovation Raising Knowledge Enhancement 2016 () IT&CM China 2016 We Ask Some Of Our 2015 Exhibitors Why IT&CM China Was Especially Fruitful For Them euromic Belgium Christophe Verstraete Executive Director he event has made marked improvement in enhancing the overall delegate experience. In addition to supporting the show as an exhibitor we also invited some of our best buyers to this event and we found the process seamless and focused in helping delegates achieve ROI. T Golden Isle Sri Lanka Dion Boulton Central Hall Westminster London United Kingdom Kevin Blackman O Senior Sales Manager I General Manager was perfectly satisfied with the event. The whole experience went very well. ur continuous participation at IT&CM China over the last 2 years has definitely raised the profile of Central Hall Westminster in China allowing the Chinese buyers to know more about us. IT&CM China 2015 is a very well-organised event with an excellent profile of buyer delegates. The standard of this year s show is also visibly enhanced. Chic Outlet Shopping Europe Marcelo Molinari T&CM China is the first MICE event we attended in China and it had been a positive experience for us. This is a platform that helped to position us in the Chinese market and we were able to establish contacts with the relevant industry players. Also the media briefing with the targeted media audience also helped in our brand positioning. I Deputy Tourism Director Good Network Tour Service Korea Yunju Oh I Representative found the quality of buyers at IT&CM China better than any other event in China The networking opportunities are an aspect that exhibitors must definitely capitalise on. Destination Asia China China Michael Assef T&CM China 2015 is an event that delivers measurable ROI for exhibitors. In particular the smooth facilitation of business appointments opportunities to showcase our services and plentiful networking sessions led to us meeting buyers with strong interest in China. We find IT&CM China a successful tradeshow and we will continue to participate in this event as it attracts the type of buyers we are seeking. The show is well-positioned to present the best of China giving buyers a unique platform to discover more about China the attractions and destinations and source for suitable local partners to handle their MICE requirements. I Director Corporate Meetings & Events Hangzhou New China Travel Service Co. Ltd China Jackson Wang Deputy Managing Director e have garnered more leads this year We were especially excited to explore business opportunities with buyers from Canada and Croatia. We look forward to welcoming more international interest for our incentive travel meetings and events in Shanghai Hangzhou and Suzhou. W 2 www.itcmchina.com Kiroro Associates Japan Osamu Nakao B Sales & Marketing eing able to pre-schedule 100% of appointments before the show is a valuable feature. In addition IT&CM China s appointment scheduling facility also generated good match to buyers. Tourism Promotions Board Philippines Philippines Jasmin B.Parra Senior Conventions Services Officer Marriott International Inc. China Adelina Ye T&CM China proved to be a prominent and effective platform for us to introduce our innovative new concept for meetings Meetings Imagined (MeetingsImagined.com) and complementary Meetings Service App to the Chinese MICE industry. As the event s exclusive official hotel partner sponsoring the Opening Ceremony and Welcome Dinner venue along with hosting networking cocktails we leveraged broad informative and publicity platforms also including Campfire knowledge sessions media briefings news releases and video interviews to underline Marriott s leadership as a conceptual and technological MICE innovator. Meetings Imagined and its website meetingsimagined.com gained a high profile as an engaging new concept inspiring MICE professionals with refreshing ideas for creative occasions of all sizes highlighting Marriott as the number one choice for MICE events in China. e had a really good outing at this event and were particularly impressed with the quality of buyers. Our participation has achieved many of our objectives and we would definitely like to come back for the 2016 event. W I Area Director of Sales and Marketing East China The Royal Pacific Hotel & Towers Hong Kong SAR Christine Lai Director of Sales & Marketing e were able to reach out to and discuss potential business opportunities with global companies based in Shanghai. Thumbs up to the organisers for bringing in buyers from new emerging countries such as Eastern Europe and South America who are sourcing for new outbound destinations for both leisure and incentive tours. W visitBerlin Berlin Convention Office Germany Heike Mahmoud T&CM China was a further step into the Chinese market and we received overwhelming interest from some 80 buyers with extremely strong potential of conventions incentives and corporate events. The opportunity that we also had to reach out to Association buyers via the educational forums were extremely valuable in positioning Berlin as an ideal destination for Association meetings. MEET Taiwan Lily Su Director aking advantage of the event s Destination Presentation platform was a right move for us. We were able to captively reach out to a wonderful turnout of buyers and media at our pavilion and guide them through the Taiwan experience. Having all our co-exhibitors on hand to support the session also furthered our networking and lead generation outcomes. T I CMP Director Conventions Wyndham Hotel Group China Charles Teng Melia Hotel International China Ruben Casas I Director of Global Sales T&CM China has helped us to promote our brand to the Chinese market and make connections with new buyers such as Applied Materials. The buyers we had appointments with are also professional and timely. Senior Director of Sales & Marketing Asia-Pacific e received very interesting leads as early as during the first day of business appointments. Clearly IT&CM China is a very important trade show for us to generate brand awareness and promote Melia Spain s number one hotel operator which is also a leading hotel and resort brand in the world with some 400 hotels globally. W Secure Your Booth Before 30 June 2015 to enjoy early bird rates 2016 Exhibition Rates Early Bird Rates (register by 30 June 2015) 2016 Standard Rates Raw Space (min 18sqm) Shell Scheme (min 9sqm) US 588 per sqm US 605 per sqm MGM Grand Sanya China Raymond Wang Assistant Director of Business Development he show exceeded our expectations in many ways. The highlights for us are the superior quality of buyers at the show the organisers service opportunities for destination promotion and the exhibition showcase. T US 626 per sqm US 645 per sqm All rates are not inclusive of the US 500 registration fee The above rates exclude 6% VAT for Chinese exhibitors. www.itcmchina.com 3 2016 () IT&CM China 2016 Achievements A Glance At IT&CM China 2015 Association Days IT&CM China Forums Business Appointments Over 2 Days 3 000 MICE professionals Co-organisers CITS TTG and MP International Strongest Chinese Hosted Luncheon by Business Events Australia Networking Coffee Break business appointments conducted 13 000 Cocktail at JW Marriott Shanghai Changfeng Park Anchor of Shanghai Business Events Week (SBEW) 4 www.itcmchina.com 400 hosted delegates Official Press Conference Pre- Opening Ceremony Cocktail at Shanghai Marriott Hotel Parkview Future Leaders Forum VIPs at Opening Ceremony & Welcome Dinner delegation to date Over 500 buyers (80% Chinese 20% International) Hosted Dinner by MEET Taiwan Social networking functions include Pre-event city tours of Shanghai Opening Ceremony & Welcome Dinner MEET Taiwan Hosted Dinner JW Marriott Shanghai Changfeng Park Cocktail Business Events Australia Hosted Luncheon Opening Ceremony & Welcome Dinner Performance Pre-Show City Tour www.itcmchina.com 5 2016 () IT&CM China 2016 What s New MEET Taiwan Destination Presentation Expanded 2-day Association Programme Chinese buyer ratio all time high of 80% IT&CM China MICE Buyers Campfire Session Speaker from Carlson Wagonlit Travel China Association Day Speaker from Bondurant Consulting 6 Campfire knowledge sessions Campfire Knowledge Session New supporting associations ASAE and World PCO Alliance 6 www.itcmchina.com Buyers & Media On What Made IT&CM China 2015 A Successful Event For Them BUYER was able to meet with Marketing and Sales Direc tors M anagers from some of the best MICE properties in the region. I lined up several quality suppliers for our future incentive travel and I hope to expand our business in this area with what we have accomplished through IT&CM China. The exhibitors we had met and communicated with were of high quality and many of them are a good fit for our business strategy. Access China Tours Canada Mark Huang President & CEO I he exhibition showcase and business appointments widened my options beyond those I had originally considered. In addition to gaining valuable tools at the forums that have taught me how to make our conference a success I also met vendors I may use. We had only considered Beijing as a potential Chinese destination previously but now that I had been to the show Shanghai is also on my short-list in addition to others. Apex Management and Special Events Inc United States of America T he comparative offerings and uniqueness of destination properties showcased at IT&CM China gave me conceptual platforms that I can present to my clients for their different tiers of incentive tours events and meetings. It made it easier for me to match the destination property offerings to different client desires and expectations. HelmsBriscoe Philippines Chito B. Cabalu Manager Global Accounts T NEW met lots of new contacts and potential partners achieving my target for attending IT&CM China. This is a great platform as it gathers almost all mature MICE destination service providers from all over the world. It is a very rare opportunity. The quantity and quality of the exhibitors are both very good. I could hardly slow down throughout the event because they are all excellent to communicate with. I truly learnt a lot Hohhot Xingyue Travel Service China Shi Liqin General Manager Kimberly LaBounty President NEW Association Buyer NEW I M I y objectives at this year s event to source for DMCs and obtain new products and information were very wellmet. The exhibitors profile is excellent. Aeronet Travtour Pvt Ltd India Sandeep Bhardwaj Managing Director NEW had the opportunity to meet exhibitors who do not attend trade shows in Europe. I was thus able to explore and procure new products services and destinations that will suit my clients needs. I found an excellent quality profile of exhibitors who can collaborate with me to deliver on my clients requests. Alterego France Dominique Plaissetty President he exhibitors profile at the show was very good and specific to my objectives. I gained contacts with new DMCs from China and Southeast Asia for both inbound and outbound incentives. I also learnt more about the Chinese market and how to build business opportunities in the region. Australian Sports Marketing P L Australia Chris Neville-Smith CEO Owner T NEW hrough IT&CM China 2015 I gained an understanding of the latest industry news and trends. We see the MICE industry heading in a new direction so our new knowledge gained will enable us to keep up with the pace of industry development and to give new impetus to the development of our company. The PSA and Online Diary System has helped me to save time find the right exhibitors and improve efficiency. I benefited a lot from using the system. The overall experience is very good. The exhibitors profile is excellent as it covered many international exhibitors. I had the opportunity to get a deep understanding of many MICE products efficiently. Hunan Sunshine Conference Exhibition Service Co. Ltd China Wang Dan Group Business Unit Manager NEW I have a deeper understanding of the Chinese market after talking to suppliers in China. I am mainly looking for suppliers in China and nearby countries such as Korea Taiwan and Thailand and I have met many suppliers who I believe we will be working very closely with in the near future. Banks Sadler United Kingdom Lei Gu Event Director T NEW his year s event was especially helpful in terms of meeting key vendors and suppliers who can help pinpoint our search for first-rate destinations in China and Asia. We made excellent contacts and we will be moving forward to finalise contracts on behalf of our corporate and association clients. We were able to save time money and resources by spending two days at this high-quality show that features so many qualified vendors and destinations. CRI Global LLC United States of America Thomas Hinton President & CEO NEW e gained plenty of firsthand information from the various districts of Australia Tourism Board during the Business Events Australia networking lunch. This opportunity came in timely as we are planning a visit to Australia. APEC China Business Council China W T I Wang Ting Project Supervisor NEW NEW had in-depth communication with exhibitors and delegates from Singapore Malaysia South Korea Sri Lanka Australia and New Zealand which helped to achieve my www.itcmchina.com 7 2016 () IT&CM China 2016 BUYER desired purpose of gathering more information. In addition I connected with suppliers from United States Canada Indonesia and other countries especially those who provide self-drive tours in United States and MICE event organisers. The exhibitors have very good profiles. They understand the China market and know our buyers needs. They can help us design suitable MICE products and provide more useful information and support. Hunan Toureasy International Travel Service China Joyson Chen General Manager ings and conventions. They would even co-operate with the theme aspect to give a local touch to the events. International Christian Organisation of the Media Switzerland Dr. Jof Calstas Secretary General I gathered lots of information on good venues for MICE events and made connections with many industry peers. The face-to-face business appointment format makes the communication between buyers and sellers more effective. The overall organisation is very well done. Hunan Overseas Travel Co. Ltd China Daniel Li Department Manager e got in touch with suppliers from Hong Kong Macau Australia and United States of America. Now we have an incentive group of 60 pax who will be going to Hong Kong in August and a site inspection tour in April. The exhibitors we met matched our requirements and expectations. Mekong Discovery Cambodia Huy Chhin Outbound Manager W building activities and new venues through the diverse variety of suppliers exhibiting at the show. I definitely will participate at next year s event. Riga Travel Agency Latvia Inga Freiberga Managing Director NEW his year we got to meet new suppliers and hoteliers whom we feel will be able to help us close more business deals in the future. We were able to meet with all our desired suppliers during the business appointment slots. The intimate interaction with them during the lunch and dinners further provided opportunities to know them personally which will benefit us in the long run. The list of attending exhibitors this year was excellent. Rising Star Tours & Travels India Kanika Singhal Outbound Manager T NEW DEAL Closed he Buyers-MeetSellers appointment scheduling session has been very fruitful for me. The conference programme that was arranged for us was very useful. I gained knowledge of new market trends. I had good discussions with destinations Melbourne Fukuoka Jeju and Toronto. These cities in addition to Las Vegas Berlin Thailand Sapporo Malaysia Hangzhou Taiwan and Bali are among those that have piqued my interest as a result of my participation at IT&CM China. IDA Executive Committee Taiwan Ethan Wang Chief Executive T T&CM China this year has brought together a good mix of International and local buyers which is a really good networking platform for buyers to exchange information with each other. The exhibition also provided us with a good range of tourism bureaus venues and suppliers that allow buyers to understand not only the China market but the regional market support as well. My trip has been very fruitful in terms of gathering information during the exhibition from future potential partners at the networking events for hosted buyers. MD Events Ltd Hong Kong SAR Jowyn Tan Account Director I O NEW t had been a fruitful event We discovered suitable hotels and DMCs in Asia and made contacts with interesting exhibitors. There were very good suppliers with interesting marketing materials (catalogues DVDs) that will help facilitate our sales and information to our customers. Promoserv France Association Buyer he best part of IT&CM China is the possibility to meet with so many people from different parts of China Taiwan Hong Kong and Macau. Informal discussions gave us even more insights on realising our events there independently professionally and relevantly. Appointments with exhibitors were also highly fruitful. Some of them gave better ideas on exposing our members and groups to different parts of China and Greater China. Some exhibitors were ready to go an extra mile by proposing resource persons to meet- T I ur biggest achievement at this year s event is to have established connections with Australia and Melbourne Convention Bureau. We also confirmed a cooperation agreement to organise the 3rd China Fortune New Economy Forum One Belt One Road Australia Summit in November 2015 in Melbourne. We are impressed by the high quality of exhibitors and we met several potential luxury tourism and theme tourism partners hotels destinations DMCs. Sichuan World Travel Service Co. Ltd China Wu Yonghui Chairman NEW DEAL Closed I Belliard Guy Owner Manager NEW his was my first time at IT&CM China and I m really impressed by the value given during this well-organised event with great opportunities for business networking. I gained plenty of new ideas for special interest tours creative team T also gained new knowledge on offers and new trends of China and other destinations and established contact with new suppliers at the event. The quality quantity and profile of exhibitors at IT&CM China were exceptional. I find that the exhibitors met my requirements. Through the business appointments we had I believed that we procured about USD 300 000 of ground services hotels and airlines within Mainland China as well as the Special Autonomous Region (SAR) destinations. Sottotour SA Portugal Jorge Rodrigues Executive Board Member NEW DEAL Closed 8 www.itcmchina.com MEDIA hina is an important destination and market for us. IT&CM China expands our network bases in this region. We were able to confirm a partnership with several suppliers. For instance we closed a deal for a 250-pax event happening in May 2015 with a hotel in Sydney. Travel Warehouse Inc Philippines Jaison Yang General Manager C DEAL Closed his is my first IT&CM event. I am pleased to discover a large selection of exhibitors from China and Asia hotels DMCs and tourist boards which enabled me to takeaway valuable knowledge of new countries such as Philippines South Korea and Taiwan. I also found new information on hotels tourist attractions infrastructure system in Hong Kong and Sri Lanka. The exhibitors I met were very kind and helpful and really went the extra mile to find a solution that will meet our clients needs. Vista Travel Center Hungary Agnes Csiszar Head of Incentive Department T s a media delegate I am always looking for what is the best to present our audience. IT&CM China 2015 has very effectively delivered what I as a media delegate came to be a part of. My expectations were more than fulfilled in every single part of this event. IT&CM China 2015 stands out as a leading event in China through its diversity. A great number of reputable speakers were there to give delegates valuable insights on different parts of the industry. The co-operation with the Tourism Authorities is of course of great value when it comes to getting a glimpse of the Chinese culture. I would very much like to attend next year s IT&CM China.. Aeropress Ltd Sweden Rolf E. Holmgren Editor A delivering the current trends in China s industry. The social events for networking are also good. As a specialised magazine in the global MICE industry we must be aware of what is happening in every single corner of the world. IT&CM China represents for us a great big opportunity to reach some other regions like China itself. M sexpos Congresos & Convenciones Mexico Juan Carlos Ch vez Special Supplements Coordinator NEW T&CM China gives us ample opportunities to inform our readership of what is happening in the Chinese and Asian markets. Our post-show report is always very useful to get Belgian buyers interested in next year s edition. The possibility of meeting new contacts from Asia and all over the world and expanding our network has been fruitful for us at IT&CM China. BBT Online Belgium Jonathan Ramael Journalist I hat has been fruitful was the large number of exhibitors with a lot of new Chinese MICE trends and plenty of new ideas and venues. I was also very happy with the many new contacts and business friends I had made at the show. Many factors exceptional seminars high quality exhibitors and location to name a few make IT&CM China a must attend show every year. I would like very much to attend next year s IT&CM China because of the many important contacts and meetings. Also the Chinese market is growing every year and I garnered new venues and new ideas for our MICE Business. Tourism Insider Germany Joachim Fischer Editor-in-Chief W I t is enlightening to participate at the Association Day seminars and listen to wellknown MICE cities and speakers sharing their experience and innovative operation concepts and ideas. I learnt lots of new ideas which was very rewarding. This year s Association Day forum content is more fulfilling and richer than last year. The experience shared by speakers offered great practical value. As participants are from diverse industries and did not comprise only of Association delegates this made interaction all the more exciting. Zhuhai Association of Convention Exhibition & Tourism China Cai Xinhui Secretary General Association Buyer The experience shared by speakers offered great pratical value gathered very good information about the current meetings industry of China some new contacts from the MICE industry for future business discussions and also I was able to meet face-to-face with some top global leaders such as Heike Mahmoud from the Berlin Convention Office. The event not only brings together different exhibitors from China and other countries of the world but also features a wide variety of buyers corporate travel managers and decision makers that add quality and knowledge for a better understanding of the global industry regarding events and incentives. I believe that IT&CM China is the premier event in China because of the quality of the exhibitors buyers and international and local media. The event always offers excellent educational sessions and meetings within the event programme I s a media participant I found the media briefings conferences and presentations very informative. Through the networking and social events I could meet many people from all around the world and share relevant information with them. It was an interesting and very useful experience. Since many professionals in the MICE and tourism industry participated at IT&CM China 2015 I was able to make new contacts and networks. As a platform for Chinese and also international MICE exhibitors and buyers IT&CM China provides all delegates with tremendous business opportunities through the exhibition showcase business appointments educational forums and seminars and official networking social events. Korea Tourism News Korea Kim Eun Kyung Reporter A Since many professionals in the MICE and tourism industry participatipated at IT&CM China 2015 I was able to make new contacts and networks. 9 www.itcmchina.com 2016 () IT&CM China 2016 Words from Our Sponsors Shanghai Marriott Hotel Parkview Wowed At IT&CM China 2015 s Opening Ceremony & Welcome Dinner All eyes were on the Shanghai Marriott Hotel Parkview as the latest city property hosted over 900 IT&CM China and CTW China delegates at the Opening Ceremony & Welcome Dinner the first of many formal networking highlights over the course of the 3-day event. Expressed Marriott International s Market Vice President Shanghai Michael Malik The Opening Ceremony & Welcome Dinner was a true experience for delegates. We were excited to showcase our outstanding MICE facilities and Meetings Imagined approach with seven food stations symbolising seven meeting purposes underlining our concept of unique meeting experiences tailored for the purpose of meetings. Lucky delegates also walked away with prizes during the evening s lucky draw. Malik added We believe that Marriott s partnership with IT&CM China CTW China through IT&CM China s Opening Ceremony & Welcome Dinner our intimate cocktail events and Shanghai Marriott Hotel Parkview JW Marriott Shanghai Changfeng Park and Renaissance Shanghai Yangtze as our official hotels had highlighted Marriott s unique advantage. We look forward to having delegates experience our Enhanced Marriott services that include Meetings Imagined and our Meeting Services App. These solutions clearly underline Marriott International s leadership as a conceptual and technological MICE innovator as well as being the number one choice for MICE events. There Is Nothing Like Australia For Business Events Business Events Australia played host to 40 invited MICE and corporate buyers during an exclusive luncheon at JW Marriott Shanghai Changfeng Park on 16 April. Andy Jiang Acting Regional General Manager Greater China of Tourism Australia shared a little insight of the exclusive luncheon The hosted luncheon really gave a unique and exclusive access to what Australia and Australian destinations are all about. Through this intimate event we were able to communicate to the buyers and the corporates why there is nothing like Australia for business events. We really want to use this kind of an opportunity to ensure that these buyers can hear our voice loud and clear to tell them that we want to make Australia the number one destination for the MICE market in China. A Fairy Night At JW Marriott Shanghai Changfeng Park Cocktail 15 April saw invited buyers and media at a cocktail reception for social networking with Marriott senior executives. As the delegates streamed in they were greeted by fairies surrounded by an array of delightful appetizers. Delegates were also treated to the Meetings Imagined presentation that showcased Marriott s innovative new concept for meetings. By the end of the night three lucky delegates walked away with enviable prizes from the lucky draw. Michael Malik Market Vice President Shanghai said IT&CM China is a prominent platform for Marriott International to present its latest meeting products and facilities to its target audience. As a sponsor our brand awareness and recognition as the market leader for unique meeting experiences is strengthened. Essentially we are able to tap on this convenient platform to introduce unique selling points of Marriott International s MICE experiences Meetings Imagined.com and the Meeting Services App highlighting Marriott International as the number one choice to do business with for MICE events. 10 www.itcmchina.com Taiwan Is Set On Becoming Amongst China s Most Important MICE Destinations traditions of Taiwan s indigenous cultures. Lily Su Director of MEET Taiwan shares their experience What is the motivation behind hosting an IT&CM China 2015 s dinner for buyers In terms of size and representation IT&CM China is the top show in the MICE market in China. This is the perfect platform for us and our exhibitors to be presented with the opportunity to interact with a select group of old and new buyers through the sponsored function. A t the recent IT&CM China 2015 MEET Taiwan publicised the destination s latest Taiwan Value Go campaign a MICE promotion program organised by the Bureau of Foreign Trade. The 2015 Taiwan Value Go campaign comprise of nine events that span throughout Taiwan Taiwan International Orchid Exhibition Ilan Green Expo Hakka Tung Blossom Festival Fulong International Sand Sculpture Art Festival Taitung International Balloon Fiesta Sanyi International Woodcarving Festival Yunlin International Puppet Theater Festival Nantou Global Tea Expo and Taichung International Flower Carpet Festival. This initiative is part of the destination s efforts to highlight Taiwan s vibrant and varied culture in a bid to become amongst China s most important MICE destinations. To really make an impact among key buyers MEET Taiwan reached out captively to this group through a sponsored dinner at IT&CM China that was themed around the Taiwan Value Go campaign. It was indeed a night of cultural diversity as buyers immersed themselves in the rich history and What were the highlights of the hosted dinner The hosted dinner was exclusive to some 40 buyers invited by TTG Events and MEET Taiwan. We had several interactive games that enabled buyers and our exhibitors to break the ice in a short period of time. Through these interactive games and sharing opportunities buyers learnt more about Taiwan our diverse culture and our MICE capabilities. What is your biggest takeaway of being an IT&CM China sponsor This is our first-time being a hosted function sponsor. We found it an excellent avenue for our exhibitors to engage these buyers face-to-face and for them to sample new unique ideas for their client s next incentive event with us. This intimate interaction complements the business appointments that were accomplished during the day. We want to return next year as both as an exhibiting destination pavilion and a hosted function sponsor because we are able to reap results from spending captive time with our targeted buyers. 3 of the Marriott International Inc s hotels in Shanghai collaborated with IT&CM China as the official hospitality and accommodation partner for international and non-Shanghai resident delegates attending the event. Support From Our Official Hotels Here is a snapshot of each official hotel JW Marriott Shanghai Changfeng Park Opened 2010 (Rebranded to JW Marriott on February 6 2015) No. of rooms 501 F&B outlets 6. The JW Marriott Hotel Shanghai Changfeng Park has six world-class restaurants including the newly renovated Park Caf Sakitori and The Lobby Lounge providing versatile and unique culinary experiences. Park Caf is an enticing allday dining restaurant that features healthy and delicious international cuisine. Japanese restaurant Sakitori offers authentic fare prepared by Japanese native chefs while The Lobby Lounge brings classic high tea experience and a treat of stylish delicacies. Upscale Chinese restaurant Pearl offers authentic Cantonese and local Shanghai cuisine while D ME Steak and Wine brings quality steaks that will rival the best in town. Finally Panorama Bar located at the top floor offers a wide selection of wines whisky and cigars. MICE facilities The hotel offers more than 1 500 square meters of multifunction event space featuring state-of-the-art technologies and facilities. Venues include a 770-square meter Grand Ballroom and 13 individual function rooms equipped with wireless high-speed internet access and an LED wall. In addition the hotel boasts a versatile area that can be turned into an assembly point for MICE guests group check-in desk or even a venue for coffee breaks and cocktail receptions providing great flexibility for guests. Shanghai Marriott Hotel Parkview Opened February 22 2014 No. of rooms 317 F&B outlets 4 F&B outlets including Shanghai City Bistro Man Ho Restaurant Tatsumi Japanese Restaurant The Lobby MICE facilities 2 800 square meters including Grand Ballroom (1 400sqm) Ballroom (1 000sqm) 4 meeting rooms 1 boardroom Renaissance Shanghai Yangtze Hotel Opened 1991 No. of rooms 540 F&B outlets 5 restaurants and 2 lounge and bar including Dynasty Resturant BLD Caf Raphael Food Pavilion Kasumi Champagne & Cigar Bar Lobby Lounge MICE facilities 2 000 square metres including 2 Grand Ballrooms 13 Function Rooms www.itcmchina.com 11 Be A Part of IT&CM China 2016 I 6 - 8 April Exhibitor Buyer and Media Delegate Registration Is Now Open Scan the QR Code FOR INTERNATIONAL EXHIBITORS BUYERS AND MEDIA TTG Events Tel (65) 6395 7575 Fax (65) 6536 0896 Email itcmchina ttgasia.com Organised By To find out more about participating at IT&CM China as Exhibitor Buyer or Media Contact Us FOR CHINA-BASED EXHIBITORS BUYERS AND MEDIA CITS International MICE Tel (86) 010 8522 7997 Fax (86) 010 6522 2310 Email itcmchina citsmice.com.cn FOR CHINA-BASED OPERATIONS MP International (Shanghai) Tel (86) 021 6010 8990 Fax (86) 021 6010 8900 Email itcm cn.pico.com Supported By Official Media X X X LOGO SPACING Minimum size 2cm width IT&CM China 2016 is proud to be part of the Shanghai Business Events Week 2016() Colour options against red black Where The MICE Industry Comes Together in Shanghai. An Exciting Week of Business Education And Networking Events. 2014 Event Success 84% of Exhibitors expect to receive orders within a year X X 29 September - 1 October 2015 The 23rd IT&CMA Incorporating Luxury Travel Bangkok Convention Centre at CentralWorld Bangkok Thailand The Leading International MICE Event Centered In Asia-Pacific 40% of Buyers confirmed procurement on-site with Exhibitors Register Now