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IT&CM China 2010 7 9 April 2010 ShanghaiMart Expo www.itcmchina.com Vol.4 No.4 March 2010 y 2020 China will be the world s number one tourism destination and the fourth largest outbound tourist market. As the global economy continues its recovery it is clear that a paradigm shift is under way. China s annual tourism growth is expected to surpass 10 per cent over the next 10 years with business and government tourism consumption growing by about 11 per cent. The theme of this year s IT&CM (Incentive Travel & Conventions Meetings) China Bridging the Global MICE Business aptly reflects China s important role as a catalyst and emerging platform for international MICE (Meetings Incentives Conventions Exhibitions). IT&CM China 2010 will offer a series of fresh and exciting business networking and learning opportunities to an expected 2 000 participants. Apart from business meetings social functions and special events the programme will include a pre-show city tour of host city Shanghai an opening ceremony and welcome dinner and hosted networking luncheons throughout the threeday event. Darren Ng Managing Director of TTG Asia Media commented It is gratifying to see more active participation from both the international and Chinese exhibitors. The total number of sellers has increased this year to 250 companies and organisations up 19 per cent from last year. It is evident that IT&CM China has become the platform of choice for generating new business leads and providing educational and networking opportunities in China. B IT&CM CHINA 2010 FEATURES BIGGER CHINA PRESENCE hailing from 13 cities across China representing a mix of corporate companies travel agents and trade associations. NTOs secure larger presence IT&CM China has also won over the local and international National Tourism Organisations (NTOs) which translate to a larger participation at this upcoming fourth edition. Local state bureaus who have confirmed their participation include Shanghai Municipal Tourism Administration Xiamen Tourism Bureau Sanya Tourism Bureau and Dalian Tourism Bureau. On the international front country pavilions from Egypt Hong Kong Japan Macau Malaysia Singapore South Korea Taiwan Thailand and Hawaii will be taking part in the exhibition. Seeing the need to increase their footprint in China s MICE market Japan Macau and South Korea have increased exhibiting space this year. New international exhibitors include Sol Melia Hotels & Resorts Taipei World Trade Centre Co. Ltd and Wyndham Hotel Group. More Chinese and first-time participants this year Scheduled to be held from 7 to 9 April at the ShanghaiMart Expo IT&CM China 2010 has confirmed participation of more Chinese buyers and sellers this year including many first-time participants. They include trade associations such as the China Condiment Industry Association Human Resources Association for Foreign and Chinese Enterprises Beijing National Architecture Institute of China and the Macao Convention & Exhibition Association. All of these reputable bodies have chosen to source for services to complement their meetings and conventions programme at IT&CM China 2010. Also attending for the first time is D&S Media Group Beijing D&S Consulting Co. Ltd one of the top 10 Chinese PR agencies with branches in Shanghai Guangzhou and Chengdu. Its professional service team has nearly 300 people in public relations advertising events online marketing and sports marketing areas. Wu Fan who will attend as a hosted buyer said We organise more than 30 incentive trips and activities to both local and international destinations every year. I look forward to sourcing for new and innovative deals at IT&CM China 2010. This will add value to our planning. Over 300 international and Chinese buyers are expected to attend with Chinese buyers Hangzhou to debut as Presenting City As the first Presenting City for IT&CM China 2010 Hangzhou will play host to international buyers and media as they tour the city after the tradeshow. The post-show tour will showcase the historic beauty of Hangzhou and its latest offerings as a modern cosmopolitan city. Besides the post-show tours Hangzhou Tourism Commission have also committed to a larger participation of over 90 sqm of exhibiting space on the show floor and will co-sponsor the Opening Ceremony & Welcome Dinner for IT&CM China 2010. Li Hong Chairman of Hangzhou Tourism Commission said IT&CM China provides a good opportunity to demonstrate the city s conference and incentive travel capabilities create the image of Hangzhou as the top destination for conference and incentive travel and to drive the development of the local tourism industry. IT&CM CHINA 2010 EVENT PROGRAMME (as at 8 March 2010) DATE DAY 6 APRIL 2010 TUESDAY TIME 0900 1700hrs 1030 1800hrs 1030 2100hrs 1830 2130hrs 0830 1700hrs 0930 1300hrs 0900 1700hrs 1100 1200hrs 1430 1515hrs EVENT Morning Pre-Show City Tour 1 (International Buyers & Media only) Exhibitors Buyers & Media Registration Exhibition Hall Lobby Level 1 ShanghaiMart Expo Booth Set Up (Special Design only) Exhibition Hall Level 1 ShanghaiMart Expo Evening Pre-Show City Tours (International Buyers & Media only) Exhibitors Buyers & Media Registration Exhibition Hall Lobby Level 1 ShanghaiMart Expo Morning Pre-Show City Tour 2 (International Buyers & Media only) Booth Set Up Exhibition Hall Level 1 ShanghaiMart Expo IT&CM China 2010 Official Press Conference (Registered Media only) Keynote Address Sky Lobby Level 7 ShanghaiMart Expo Empower Your People and Business with the Art of War 7 APRIL 2010 WEDNESDAY Sun Tzu says To win without fighting is the supreme strategy. This inspiring and practical keynote will explore and apply the war strategies of China s famous author who lived between 544-496 BC in today s modern business and management. Be armed with strategic weapons to gain new directions and energy to push for a higher level of performance. Khoo Kheng-Hor Speaker & Author Stirling Training & Management Consultants 1515 1530hrs Briefing for Exhibitors & Buyers Sky Lobby Level 7 ShanghaiMart Expo 1530 1600hrs Coffee Break for Buyers Sky Lobby Level 7 ShanghaiMart Expo Sellers-Meet-Buyers Appointment Scheduling Session Sky Lobby Level 7 ShanghaiMart Expo (Registered Buyers and Sellers only) 1830 2100hrs Opening Ceremony & Welcome Dinner (By Invitation Only) Grand Ballroom Sofitel Shanghai Sheshan Oriental IT&CM China Seminar 1A Strategic Solutions for Destination Marketing in Today s Environment Meeting Room 4A Level 2 ShanghaiMart Expo 1600 1700hrs 0830 0930hrs Join a panel of experts to learn and share what it takes for successful destination visioning marketing and management in today s competitive and challenging environment. How can CVBs work together with industry partners to achieve success in promoting their destinations and drawing MICE business Akapol Sorasushart Chairman AACVB and President TCEB Anthony Wong Group Managing Director AOS Conventions & Events Sdn. Bhd IT&CM China Seminar 1B Creating New Markets Meeting Room 4B Level 2 ShanghaiMart Expo 0830 0930hrs What do successful companies like Apple Google and Air Asia have in common Find out how these innovative companies create new market space instead of competing with existing competitors in a cut-throat fashion. Learn what is involved in breaking away from mindset to conquer virgin markets to being high growth and profitability for your customers and company. Michael Lum Trainer & Author HardKnocksCollege.com 8 APRIL 2010 THURSDAY 0930 1700hrs IMEX MPI IT&CM China Future Leaders Forum 2010 Meeting Room 5B Level 2 ShanghaiMart Expo 0930 1000hrs Buyers-Meet-Sellers (BMS) Session Exhibition Hall Level 1 ShanghaiMart Expo 1000 1200hrs Exhibition & Appointment Sessions Exhibition Hall Level 1 ShanghaiMart Expo 1230 1330hrs Hosted Luncheon by MEHK (Meetings & Exhibitions Hong Kong) (Registered Buyers Media and Invited Guests only) Ballroom Sheraton Shanghai Hongqiao Hotel China Trade Seminar 1 The Nuts and Bolts of Event Management Meeting Room 4A Level 2 ShanghaiMart Expo 1400 1445hrs If you are trying to organise an event and feel stuck or overwhelmed this is the place to ask questions and get answers tips tricks and advice. This useful seminar will cover the gamut of themes and topics locations and venues speakers and suppliers scheduling and budgeting logistics and evaluation. Stefano Ritella Director HLD Events China Trade Seminar 2 Games Companies Play 1445 1530hrs The big annual incentive trip is a great reward for top performers. But does it effectively motivate all employees Find out how companies use fun and frequent team building and morale boosting activities to keep their whole work force revved up year-round. An energising workshop full of motivational ideas and tips no one should miss Rhett Farber General Manager IWNC China 1400 1730hrs Exhibition & Appointment Sessions Exhibition Hall Level 1 ShanghaiMart Expo IT&CM China Seminar 2A Labour Pains Attracting and Retaining Skilled Manpower Meeting Room 4A Level 2 ShanghaiMart Expo Attracting and keeping talent has become a major issue for the world s fourth-largest economy. Rapid growth in the travel and meetings industry as well as economic and social changes going on in China have spurred the skills shortage resulting in high turnover of professional and support staff higher salaries and excessive recruitment costs. An expert discusses the need for a more novel and viable approach to employee attraction and retention. Thomas Zheng Daqi Managing Director & Principal Consultant Beijing Talent Power Consulting 0830 0930hrs IT&CM China Seminar 2B From Crisis to Recovery Are the Worst Times the Best Times Meeting Room 4B Level 2 ShanghaiMart Expo 0830 0930hrs 9 APRIL 2010 FRIDAY With the rallying stock markets declining unemployment rates and returning cusumer demand are happy days here again While uncertainties and concerns regarding the resilience of the recovery still remain how do you see the business travel and events industry playing a vital role in the recovery process What can we learn from coping and recovery strategies for overcoming crises situations Brett Henry Vice-President Marketing Abacus International 1000 1600hrs Trade Visitors Registration Exhibition Hall Lobby Level 1 ShanghaiMart Expo 1000 1045hrs China Trade Seminar 3 Negotiation and Contracting Getting the Best Deal Meeting Room 4A Level 2 ShanghaiMart Expo A hands-on seminar on how on negotiate and contract with air hotels venues and other suppliers to leverage on a corporation s buying power with the objective of achieving mutual gains for both suppliers and buyers. Roger Tondeau President MCI 1045 1130hrs China Trade Seminar 4 New Wave of Event and Meetings Technology Meeting Room 4A Level 2 ShanghaiMart Expo This session will uncover technology trends and tech tools that will transform and impact event or meeting planning. It will end with the opportunity to share your views ask questions and learn from one other about how these will change our industry and affect us all. Gu XueBin Managing Director Info Salons China 0940 1200hrs Exhibition & Appointment Sessions Exhibition Hall Level 1 ShanghaiMart Expo 1230 1330hrs Hosted Luncheon (Registered Buyers Media and Invited Guests only) 1400 1700hrs Exhibition & Appointment Sessions Exhibition Hall Level 1 ShanghaiMart Expo SEMINAR NEWS Gain knowledge and updates at educational seminars Apart from the business opportunities at IT&CM China delegates will reap beneficial knowledge and fresh ideas from eminent speakers industry experts and veterans on the inner workings of the MICE industry. With a positive response from last year the daily China trade seminars are included in the programme once again. Delegates will be better equipped to face the challenges of a competitive business environment at the event. IT&CM China Seminar 1A STRATEGIC SOLUTIONS FOR DESTINATION MARKETING IN TODAY S ENVIRONMENT Discover how CVBs and industry partners can work together and achieve success in promoting their destinations and drawing MICE business with a panel of industry experts including Anthony Wong and Suprabha Moleeratanond. Anthony Wong Group Managing Director AOS Conventions & Events Sdn. Bhd In 1976 Wong and a team of enthusiastic adventurers established Asian Overland Services Tours & Travel (AOS). Now 33 years later Anthony s leadership has made AOS the leading inbound tour operator for Ecotourism Adventure Experiential Learning and Special Interest and Incentive Tours in Malaysia. Akapol Sorasuchart President TCEB IT&CM China Seminar 2A LABOUR PAINS ATTRACTING AND RETAINING SKILLED MANPOWER Hear from professional analyst and ideologist in multiple commercial fields Thomas Zhang Daqi on the need for a more creative and effective approach to attracting and retaining talents. Thomas Zheng Daqi Managing Director & Principal Consultant of Talent Power Consulting Co. Ltd Having graduated from Renmin University of China Zheng is armed with a wealth of experience in domestic foreign and listed companies. His dedicated contribution to the industry s knowledge base with reports lectures and training lessons covers a variety of fields such as talent management leadership development incentive travel and information technology. Chairperson AACVB & Sorasuchart leads Thailand Convention and Exhibition Bureau (TCEB) as the newly appointed President as well as takes the helm of the Association of Asian Convention and Visitor Bureaus (AACVB). With more than 10 years of experience in marketing administration in multinational corporations and another 15 years serving in the public sector his mission is to establish a credential TCEB and Thailand in the international arena among association executives meeting planners and convention clienteles. UNWIND AND NETWORK Opening Ceremony & Welcome Dinner 7 April 2010 Wednesday 1830 to 2100hrs Grand Ballroom Sofitel Shanghai Sheshan Oriental Together with Presenting City Hangzhou Sofitel Shanghai Sheshan Oriental is delighted to host all IT&CM China delegates to an evening of sumptuous food and exciting entertainment at the Opening Ceremony & Welcome Dinner on 7 April. Located in Sheshan National Tourism Resort the hotel is 35 minutes from the city centre 20 minutes from Hongqiao International Airport and 50 minutes from Pudong International Airport. Surrounded by lush gardens and blue lagoons amid a striking visual ambience and classical Mediterranean Architecture Sofitel Shanghai Sheshan Oriental is a subtle blend of traditional Chinese Fengshui and French contemporary style perfect for both leisure and business. China Trade Seminar 3 NEGOTIATION AND CONTRACTING GETTING THE BEST DEAL Gain insights from Roger Tondeau President and CoFounder of MCI on how to leverage on a corporation s eving purchasing power with the objective of achieving mutual gains for suppliers and buyers. Roger Tondeau President MCI Over the last 20 years Roger has built MCI into the foremost global association communications and event management company. The organisation has more than 38 offices in 20 countries across Europe the Middle East Asia and Latin America. In addition there are partnerships covering North America and Asia Pacific. China Trade Seminar 4 NEW WAVE OF EVENT AND MEETINGS TECHNOLOGY Unravel the latest technological trends and tools that will transform and create an impact on event meeting planning as IT expert Gu XueBin shares his findings. Gu XueBin Managing Director Info Salons China Gu successfully launched Info Salons in China in 2005. As one of the largest IT service providers for the event industry in the world Info Salons has been providing full IT services including database management and registration services for more than 18 years. The team manages about 400 exhibitions and 220 conferences globally. Info Salons China has offices in Shanghai Beijing and Hong Kong. It is currently the only IT service company who has covered all major exhibition cities in the greater China area. Hosted Luncheon for Buyers and Media By MEHK (Meetings & Exhibitions Hong Kong) 8 April 2010 Thursday 1230 Ballroom Sheraton Shanghai Hongqiao Hotel 1330hrs Some 500 buyers and media are cordially invited to attend the lunch on 8 April hosted by MEHK and discover Hong Kong as a premier MICE destination. With its excellent attributes strategic location at the heart of the world s fastest growing economies along with its sophisticated infrastructure easy accessibility business-friendly environment professional expertise and vibrant lifestyle MEHK aims to make your meetings incentives conventions and exhibitions a complete success. HAVE YOU ORGANISED YOUR VISA APPLICATION A Chinese visa is a permit issued by the Chinese visa authorities to a foreigner for entry into exit from or transit through China. Delegates who require an invitation letter to support your visa application for entry into China are advised to download and complete an application form at www.itcmchina.com and return via fax or email to the organiser by 15 March. Visit the Visas & Customs section at www.itcmchina.com to find out if you require a visa for your trip. Contact Us For International Exhibitors Buyers and Media TTG Asia Media Pte Ltd Tel (65) 6395 7575 Fax (65) 6536 0896 Email itcmchina ttgasia.com Project Management Darren Ng Managing Director darren.ng ttgasia.com Ooi Peng Ee General Manager Exhibitions Events ooi.peng.ee ttgasia.com Samantha Chan Events Manager Exhibitions Events samantha.chan ttgasia.com Operations Loh Lai Fong Event Executive Operations loh.lai.fong ttgasia.com Exhibitors Marketing and Sponsorship Vincent Lim Sales Director Publishing Exhibitions vincent.lim ttgasia.com Tan Wei Ching Event Executive tan.wei.ching ttgasia.com Karen Goh Event Executive karen.goh ttgasia.com Buyers Hosting Programme Winnie Chua Senior Event Executive winnie.chua ttgasia.com Raodah Zulkiflee Event Executive raodah.zulkiflee ttgasia.com Conference Lynn Ho Event Manager lynn.ho ttgasia.com Marketing Communications & Media Hosting Programme Cheryl Tan Marketing Manager cheryl.tan ttgasia.com Hanli Tan Assistant Marcoms Manager hanli ttgasia.com Website Support Ong Li Shi Event Executive ong.li.shi ttgasia.com EXPERIENCE THE CHINESE CHARM WITH EXCITING COMPLIMENTARY TOURS PRE-SHOW SHANGHAI CITY TOURS 6 AND 7 APRIL 2010 Organised exclusively for international buyers and media only the pre-show Shanghai city tours are timed without interruption to your business schedule at IT&CM China. No trip to Shanghai is complete without a tour of the city s famous landmarks The ancient water town of Zhujiajiao Night cruise on the Huangpu River Lupu Bridge climb (with bird s eye views of the World Expo Site) Participation is on a first-come-first-served basis only. Download the registration form at www.itcmchina.com and return your response to the organiser by 15 March. Itinerary details can also be found on the website. For China-based Exhibitors Buyers and Media MP International (Shanghai) Pte Ltd Tel (86) 021 6295 9990 Fax (86) 021 6270 6030 Email sales-sh mpinetwork.com Project Management Jason Ng Director jasonng mpinetwork.com Exhibitors and Operations Dake Zhu Senior Project Manager dakezhu mpinetwork.com Flora Zhou Project Executive florazhou mpinetwork.com Buyers and Media Hosting Programme Marketing Communications Fiona Xu Project Executive fionaxu mpinetwork.com Jody Teo Assistant Marketing Communications Manager jodyteo mpinetwork.com Organised by Local Host 3 DAYS 2 NIGHTS HANGZHOU POST-SHOW TOUR 9 TO 11 APRIL 2010 FUL BOOK LY ED Hangzhou Tourism Commission joins IT&CM China for the first time as an event partner to host the inaugural Presenting City Post-Show Tour . Opened to the first 50 IT&CM China International buyers and media who register successful registrants will enjoy this complimentary tour to beautiful Hangzhou one of China s most scenic cities. Selected tour highlights include The Romance of the Song Dynasty Relive Hangzhou s history and mythology with this indoor panorama performance that features an impressive display of singing dancing and China s signature acrobatics. Lingyin Temple (also known as Peak Flying-From-Afar) This monument was first built during the Jin Dynasty in 326AD and has on display at the grottos more than 340 Buddhist statues. Lingyi is said to be the Number 1 Buddhist monastery in Southeast China. The West Lake National Scenic Area Formerly known as Wulin Waters Golden Buffalo Lake and Qiantang Lake the present West Lake offers scenic views of magnificent mountains and glimpses of a nearby city. Official Hotel Supporting Hotel Presenting City Endorsing & Supporting Associations Sponsors Official Media Registration for the post-show tour has officially closed. This event has received overwhelming response with a confirmed 65 participants joining this tour. Supporting Media Asian Traveller China BT MICE China Hospitality News CIM Australasia events Magazine Grand Hotels Mee Turkey MICE2 MICEBTN MICE China MICE Magazine MICE Poland Tourism Around the World Monthly Trav Talk Travel Magazine Travel Times Online Media Partners Emice Focus on Travel News Tourism-Insider Travel Link Daily Travel World China TTGTravelHub.Net World Travel Online All information is correct at time of printing